Prospecting Letters
Our prospecting letters are an easy way to give potential clients a personal touch and solid connection to a trusted professional.
Why Prospecting Letters?
Our Prospecting Letters are THE marketing touchpoint you need to find new leads quickly, easily, and efficiently, all while providing you with the insights needed to convert leads into clients.
Our QR codes support your custom URL, a free lead capture option with Xpresslinks, or Home Valuation as one more way to establish yourself as a local neighborhood expert.
Need to include both a company and personal logo? No problem, XD has you covered.
We have a library of Prospecting Letters to choose from that are fully customizable from content to colors - or choose from a selection of Suggested Copy - to make sure it resonates.
When you include a trackable QR code, you’ll be able to get valuable analytics and feedback to track interaction with your letter campaign…and you’ll have a hot lead list to find your best chances at conversion.
Prospecting Letters Are Easy To Use:
1. Pick a Template
Select one of our modern templates from the Prospecting Letters category in your storefront or choose the UYO to Upload Your Own artwork.
2. Customize It
Customize the content, confirm the contact information, pull in your headshot, and select your logo. Don’t forget a QR code for tracking!
3. Add a Mailing List
Select your audience, either from your saved Address Lists or find new leads with our mailing list options including Neighborhood Search.
4. Check Out
We’ll print, stuff and mail and you’ll make new connections!
Our Prospecting Letters are fully customizable, from copy, to your headshot, to the color of your letter, to make sure it resonates.
What are Trackable QR Codes?
These QR codes are generated during the production process and are unique to each individual recipient. They can be linked back to a custom URL or Xpresslinks landing page and each time the QR code is scanned, the QR type, order ID and associated information is captured.
Provide value for your audience with XD’s Home Valuation!
Home Valuation offers recipient’s a snapshot of their home’s current valuation, along with historical valuations extending back up to two years in the past with a simple scan of a QR code. In return, you’ll be able to see who is interacting with your campaign, how they interacted, and more.
Target YOUR perfect Neighborhood with Neighborhood Search
Neighborhood Search is now available and is a useful tool for creating a mailing list: After entering the zip code or city, you can select or deselect the specific neighborhoods you want to target, using demographic insights as a guide/suggestion.
- Geo-targeting technology: Target individual neighborhoods with an easy-to-use visual map-based search feature.
- Demographic targeting insights: Get insights on which neighborhoods have the highest match rate for your selected demographics.
Analytics Dashboard:
XD Helps you Market Smarter.
Our Lead Analytics Dashboard is a tool that provides a visual representation of key metrics related to leads and potential clients. This dashboard allows agents to track and analyze data such as lead sources, conversion rates, follow-up activities, and overall performance. Any order with recipient-level QR code scans, and/or contact form submissions via Xpresslinks will appear in the Dashboard.